To Coach or Not to Coach
Five coaches weigh in on how to make an informed choice If you see yourself as a business owner and you are committed to success, you might benefit from working with a coach. With the right coach, you...
View ArticleGenerate Story Ideas without Leaving Your Home
By Mandy Marksteiner Did you know that your house is an idea goldmine? If you’re feeling stuck as a writer, take a pad and paper for a slow walk through your house. Following these steps will make it...
View ArticleHow to get your first newsletter client
By Mandy Marksteiner I just pushed “send now” on my new client’s very first email newsletter. And to think, less than a month ago she told me that she hated email newsletters and couldn’t see herself...
View ArticleRoy Furr explains how to gain expert status by interviewing others
Find out more about Roy Furr at http://www.royfurr.com Roy Furr is a financial copywriter whose career quickly gained momentum after winning AWAI’s 10K challenge in 2010. When he accepted the award, he...
View ArticleValuable copywriting lesson from a basketball coach
Last week I took my 6-year-old son to basketball camp. The coach stood in front of the kindergarten and first graders to demonstrate the crouching, hand waving position posture basketball players use...
View ArticleOpen the Door to your Creative Self: Crystal Chan’s Top 6 Habits for...
by Mandy Marksteiner Three years ago, Crystal Chan, author of the middle-grade novel Bird, was sick and in bed because she had overextended herself attending a writer’s conference. Not only was she...
View ArticleScientists–Are you making this common writing mistake?
Scientists who can express their ideas clearly publish more papers, receive more recognition and get more funding. Unfortunately, many scientists hinder their own progress by failing to write...
View ArticleMy new best friend
My mom had a talent for making friends. Growing up I was convinced that she knew every human being in the Twin Cities area, because she seemed to be on a first name basis with every adult we...
View ArticleMandy Marksteiner’s upcoming Social Media for Business class
To hear the interview on AM 1490 click here. Click here to read the SBDC Press Release for Mandy Marksteiner’s Social Media Class. Mandy Marksteiner being interviewed on AM 1490
View ArticleContent Marketing Consultation
Click to hear what Gordon had to say Gordon Mitchell specializes in setting up reverse mortgages for people who are 62 or older. His company, New Mexico Reverse Mortgage, was in the process of starting...
View ArticleThree crucial sales lessons I learned while buying stuff
2015 is more than halfway over, and I realize that my New Year’s Resolution is WAY too hard. And no, I didn’t resolve to lose weight (good thing, because I haven’t). And I didn’t resolve to quit...
View ArticleLittle things make a big difference
Little things make a big difference. I became a copywriter after reading a book by Bob Bly nearly ten years ago. Today I still follow his advice whenever possible. So when I redesigned my website over...
View ArticleDo you make this unforgivable mistake with your customers?
My son Calvin, with a Ukelele. I love buying instruments for my son, so I was offended when a sales person wouldn’t let us take a closer look at an instrument I wanted to buy. Last weekend I walked...
View ArticleGo for the Double Whammy… If your stuff works, use it again!
Nik Seet with his poster. Photo courtesy of KRSN AM 1490. Last week I was surprised to see one of my clients appear in my Facebook newsfeed holding a poster that I made for him three years ago. The...
View ArticlePlay a little “hard to get”
Romance novels are my favorite guilty pleasure. Last weekend I read Tough Love by Lori Foster. The main character gets the guys attention by pretending that she’s not interested in a relationship (even...
View ArticleWho knew men like this too?
A couple of years ago my husband, and my sister’s husband, went to the store to buy diapers and beer. What they saw made them rush home to report back. “They had My Little Pony t-shirts… in the men’s...
View ArticleThis just gave me the heebie jeebies
My father-in-law was taking out the trash at dusk. When he reached into the shadows to open the screen door he had no idea that a snake had draped itself over the latch. It coiled around his wrist...
View Article5 questions you must ask before hiring a logo designer
By Brenda Fleming You have an amazing business idea and you’re ready to change the world, and make some money in the process. But if you want to attract customers you need an identity that people will...
View ArticleHow to accelerate “word of mouth”
By Mandy Marksteiner Many business owners rely on “word of mouth.” But that doesn’t mean you should sit with your hands folded and wait for people to say nice things about your business. There are...
View ArticleHow to Market to Tourists
By Mandy Marksteiner Local businesses benefit when tourists make a point of stopping in, eating, drinking, or shopping. The question is, how do you get your biz on the itinerary? Here are a few...
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